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声音出租车，让城市声音更好
案例简介：让城市变得更好是我们最新耳机发行活动的坚定名称，我们为外出的都市人设计的首都。我们努力用行动来支持语言，打破新的声音领域，我们与伦敦的声音艺术家尤里 · 铃木和他的创新创意团队合作，努力从事一项雄心勃勃的活动, 设计和声音项目实际上兑现了竞选活动的承诺: 让城市变得更好。声音出租车配备了麦克风来记录周围的噪音。当它穿过伦敦的街道时，车内一个专门设计的软件程序将噪音实时转换成独特的音乐。路人通过内置在整个车身上的 67 个扬声器和安装在出租车屋顶上的印度大喇叭听到了音乐。最后，声音出租车的乘客可以通过安装在车内的耳机收听转换后的声音。音乐结果与 instagram 的照片一起出现在活动网站上。
声音出租车，让城市声音更好
案例简介：MAKE THE CITY SOUND BETTER is the determined name of the campaign for our latest headphone-release, the Capital, which we designed for the on-the-go urbanite. Striving to back up words with action and break new sonic territory, we teamed up with London-based sound artist Yuri Suzuki and his crew of innovative creatives in the efforts to engage in an ambitious, design- and sound project that very literally delivers on the campaign’s motivated promise: to make the city sound better. The Sound Taxi is equipped with microphones that record it's surrounding noise. As it made it’s way through the streets of London, a specially designed software program inside the vehicle converted the noise into unique music in real-time. Passersby heard the music via the 67 speakers built into the entire car body and the big Indian horns mounted on top of the taxi’s roof. Finally, the passengers of the sound taxi could tune-in to the converted sounds via headphones installed inside of the vehicle. The musical result was available on the campaign site together with photos from instagram.
The Sound Taxi, Make The City Sound Better
案例简介：让城市变得更好是我们最新耳机发行活动的坚定名称，我们为外出的都市人设计的首都。我们努力用行动来支持语言，打破新的声音领域，我们与伦敦的声音艺术家尤里 · 铃木和他的创新创意团队合作，努力从事一项雄心勃勃的活动, 设计和声音项目实际上兑现了竞选活动的承诺: 让城市变得更好。声音出租车配备了麦克风来记录周围的噪音。当它穿过伦敦的街道时，车内一个专门设计的软件程序将噪音实时转换成独特的音乐。路人通过内置在整个车身上的 67 个扬声器和安装在出租车屋顶上的印度大喇叭听到了音乐。最后，声音出租车的乘客可以通过安装在车内的耳机收听转换后的声音。音乐结果与 instagram 的照片一起出现在活动网站上。
The Sound Taxi, Make The City Sound Better
案例简介：MAKE THE CITY SOUND BETTER is the determined name of the campaign for our latest headphone-release, the Capital, which we designed for the on-the-go urbanite. Striving to back up words with action and break new sonic territory, we teamed up with London-based sound artist Yuri Suzuki and his crew of innovative creatives in the efforts to engage in an ambitious, design- and sound project that very literally delivers on the campaign’s motivated promise: to make the city sound better. The Sound Taxi is equipped with microphones that record it's surrounding noise. As it made it’s way through the streets of London, a specially designed software program inside the vehicle converted the noise into unique music in real-time. Passersby heard the music via the 67 speakers built into the entire car body and the big Indian horns mounted on top of the taxi’s roof. Finally, the passengers of the sound taxi could tune-in to the converted sounds via headphones installed inside of the vehicle. The musical result was available on the campaign site together with photos from instagram.
声音出租车，让城市声音更好
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The Sound Taxi, Make The City Sound Better
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