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案例简介:Credits
Keep it Going
案例简介:学分
Keep it Going
案例简介:Credits
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Keep it Going
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案例详情
The pre-loved clothes movement has grown in size and popularity over the past few years, with savvy consumers valuing sustainability and financial benefits over mass produced fast fashion. And the chance to uncover vintage treasures! Online marketplace Vinted have launched ‘Move The World’, a TV campaign running in France which champions the buyers and the sellers of the pre-loved movement. The consumers who pay no heed to geographical boundaries, but celebrate the financial and environmental benefits of being part of the movement bringing about a shift in the way in which we value fashion. The new campaign aims to celebrate and inspire others to keep the movement going. Directed by Pierre Davy through international production studio HAMLET, the two charming 30” spots demonstrate the effortless journey clothes and accessories make from being bought and sold on Vinted, and the new lease of life being part of the pre-loved movement gives them.
涵盖全球100万精选案例,涉及2800个行业,包含63000个品牌
热门节日97个,23个维度智能搜索
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项目比稿
品类案例按时间展现,借鉴同品牌策略,比稿提案轻松中标
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创意策划
任意搜索品牌关键词,脑洞创意策划1秒呈现
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竞品调研
一键搜索竞品往年广告,一眼掌握对手市场定位
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行业研究
热词查看洞悉爆点,抢占行业趋势红利
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