Philly-based RTO+P has helped Reyka Vodka make its television debut via four quirky spots that feature the brand's unofficial spokesperson, Frikki, explaining the similarities between Portland, Oregon and Iceland. The spots, which are running through August during primetime broadcast and cable TV slots, will only run in Portland. The ads are part of a larger campaign for Reyka Vodka that includes local Portland media partnerships, dedicated local PR efforts throughout Oregon and brand ambassador engagement. CreditsPresident and Chief Creative Officer: Steve RedExecutive Creative Director & Partner: Steve O’ConnellVP Creative Director: Todd TaylorCreative Director: Chris PlehalSenior Art Director: Dave Wiest, Justin RentzelProducers: Joe Mosca, Rebecca JacobsVP, Account Director: Jessica O’ConorSenior Account Manager: Alexis PapazianProduction Company: Expressway ProductionsProducer: Mike GualtieriAssistant Director: Nic ReaderProduction Assistant: Adam RussellDirector of Photography: Zac RubinoCamera Assistant: Gino VarisanoEditing House: Red Tettemer O’Connell + PartnersEditor: Chip Schofield