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下一代
案例简介:近80年来,宜家一直是人们生活中自然的一部分。他们的产品和解决方案通过在各种生活环境中支持人们,帮助创造了更好的日常生活。在电影中,宜家希望通过描绘旧扶手椅和与之相关的所有记忆如何传递给新一代来激发人们更可持续的生活方式。因为可持续的生活方式不仅仅是选择可持续的产品,还在于让现有的产品延长寿命。
下一代
案例简介:IKEA has been a natural part of people’s lives for almost 80 years. Their products and solutions have helped out to create a better everyday life by supporting people in all kinds of life situations. With the film IKEA want to inspire people to a more sustainable lifestyle by portraying how an old armchair and all the memories that are connected to it can be passed on to a new generation. Because a sustainable lifestyle is not only about choosing sustainable products, it’s also about letting existing products get a prolonged life.
Next Generation
案例简介:近80年来,宜家一直是人们生活中自然的一部分。他们的产品和解决方案通过在各种生活环境中支持人们,帮助创造了更好的日常生活。在电影中,宜家希望通过描绘旧扶手椅和与之相关的所有记忆如何传递给新一代来激发人们更可持续的生活方式。因为可持续的生活方式不仅仅是选择可持续的产品,还在于让现有的产品延长寿命。
Next Generation
案例简介:IKEA has been a natural part of people’s lives for almost 80 years. Their products and solutions have helped out to create a better everyday life by supporting people in all kinds of life situations. With the film IKEA want to inspire people to a more sustainable lifestyle by portraying how an old armchair and all the memories that are connected to it can be passed on to a new generation. Because a sustainable lifestyle is not only about choosing sustainable products, it’s also about letting existing products get a prolonged life.
下一代
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