Hong Kong culture meets rugby in a global campaign by Cathay Pacific to celebrate the airline’s marquee sponsorship of the Hong Kong Sevens.The campaign, titled Nobody Does Rugby Sevens Like Hong Kong, pays homage to Hong Kong’s distinctive cultural traditions such as Gai Dan Zai egg waffles, Iron Buddha tea and mah-jong, as experienced by rugby players to showcase the unique experience of the Hong Kong Sevens.CreditsClient: Cathay PacificAgency: Leo Burnett, Hong KongChief Creative Officer: Carol LamExecutive Creative Director & Art Director: Sonic Choy, William Li Group Creative Director & Copywriter: Richard Turnbridge Associate Creative Director & Copywriter: Jessie FungAgency Producer: Anita Chan, Joyce MokAccount Management: Jessica Lim, Victor LamProduction Company: Sweetshop AsiaDirector: Nick KellyProducer: Catherine LawManaging Director & Executive Producer: Laura GeageaDOP: Patrick O’SullivanArt Director: Sam LukinsEditor: Ball LaiColourist: Chan Kwok ChoiOnline Post Production: Touches, Hong KongPost Prod Executive Producer: Dilys TamAudio: Click Music, Hong KongMusic Composer: Ken ChanSound Engineer: Eric Lo