本案例默认翻译为中文，点击可切换回原语言
已切换成原语言，点击可翻译成中文
比较 themarket.com-奥列格的神奇梦想
案例简介：两年前，当婴儿奥列格被留在非洲时，VCCP 的 “告别” 运动打破了国家的心。两年过去了，奥列格回到了我们的屏幕上，尽管也许不像我们记忆中的他那样。 由于与迪士尼的《冰雪奇缘》合作，我们看到奥列格打扮成雪人奥拉夫，而他最好的朋友 (以及现场的新 meerpup) 阿亚娜打扮成艾尔莎公主。当然，这两只猫也是可爱的玩具 -- 通过该网站购买的现有 comparthemarket.com 客户已经声称其中有数千只。 该网站于 12月22日在网上发布，圣诞节在电视上播出，是 VCCP 和 VCCPme 发起的更广泛运动的一部分; 自 VCCPme 今年早些时候收购该账户以来，第一个联合努力是 comparetemarket.com 迄今为止最以客户为中心的综合活动。
比较 themarket.com-奥列格的神奇梦想
案例简介：When Baby Oleg was left behind in Africa two years ago, VCCP’s ‘farewell’ campaign broke the nation’s heart. Two years on and Oleg returns to our screens, though perhaps not quite as we remembered him. Thanks to a partnership with Disney’s Frozen, we see Oleg dressed up as Olaf the snowman while his best friend (and new meerpup on the scene) Ayana is dressed as Princess Elsa. Both meerpups are, of course, also cuddly toys – thousands of which have already been claimed by existing comparethemarket.com customers who have bought through the site. The spot, which launched online on the 22nd December and aired on TV on Christmas day, is part of a wider campaign created by VCCP and VCCPme; the first combined effort since VCCPme picked up the account earlier in the year and is comparethemarket.com’s most customer-focused and integrated campaign to date.
comparethemarket.com - Oleg's Magical Dream
案例简介：两年前，当婴儿奥列格被留在非洲时，VCCP 的 “告别” 运动打破了国家的心。两年过去了，奥列格回到了我们的屏幕上，尽管也许不像我们记忆中的他那样。 由于与迪士尼的《冰雪奇缘》合作，我们看到奥列格打扮成雪人奥拉夫，而他最好的朋友 (以及现场的新 meerpup) 阿亚娜打扮成艾尔莎公主。当然，这两只猫也是可爱的玩具 -- 通过该网站购买的现有 comparthemarket.com 客户已经声称其中有数千只。 该网站于 12月22日在网上发布，圣诞节在电视上播出，是 VCCP 和 VCCPme 发起的更广泛运动的一部分; 自 VCCPme 今年早些时候收购该账户以来，第一个联合努力是 comparetemarket.com 迄今为止最以客户为中心的综合活动。
comparethemarket.com - Oleg's Magical Dream
案例简介：When Baby Oleg was left behind in Africa two years ago, VCCP’s ‘farewell’ campaign broke the nation’s heart. Two years on and Oleg returns to our screens, though perhaps not quite as we remembered him. Thanks to a partnership with Disney’s Frozen, we see Oleg dressed up as Olaf the snowman while his best friend (and new meerpup on the scene) Ayana is dressed as Princess Elsa. Both meerpups are, of course, also cuddly toys – thousands of which have already been claimed by existing comparethemarket.com customers who have bought through the site. The spot, which launched online on the 22nd December and aired on TV on Christmas day, is part of a wider campaign created by VCCP and VCCPme; the first combined effort since VCCPme picked up the account earlier in the year and is comparethemarket.com’s most customer-focused and integrated campaign to date.
比较 themarket.com-奥列格的神奇梦想
暂无简介
comparethemarket.com - Oleg's Magical Dream
暂无简介
基本信息
- 广告战役： #Oleg's Magical Dream#
- 广告品牌： Comparethemarket.com
- 发布日期： 2016-12-01
- 行业领域： 保险 , 商务服务 , 金融/证券
- 媒体类别： 短视频
- 广告语言： 英语
- 媒介平台： 网络
暂无评分
已有{{caseInfo.tatolPeople}}人评分
创作者
案例详情
涵盖全球100万精选案例，涉及2800个行业，包含63000个品牌
热门节日97个，23个维度智能搜索
-
项目比稿
品类案例按时间展现，借鉴同品牌策略，比稿提案轻松中标
-
创意策划
任意搜索品牌关键词，脑洞创意策划1秒呈现
-
竞品调研
一键搜索竞品往年广告，一眼掌握对手市场定位
-
行业研究
热词查看洞悉爆点，抢占行业趋势红利
登录后查看全部案例信息
