Please Arrest Me|微电影|广告营销案例【ADGuider广告指南】

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案例简介：在印度，婚姻中的强奸不是犯罪。为了打击法律，riit基金会需要提高认识。因此，一名激进分子假装自己强奸了妻子，将自己变成了警察。几分钟之内，他就被释放了。Riit基金会捕获了整个过程-从他采访律师，受害者和街上的妇女，到他带着隐藏的摄像头进入警察局，以及当局说强奸您的妻子不是犯罪。这部电影是在两个阵营的激烈反应下在线发布的，有影响力的人将我们的视频上传到他们的频道上，以支持我们。

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案例简介：In India, rape inside a marriage is not a crime. To fight the law, RIT Foundation needed to raise awareness. So it got an activist to turn himself into the police, pretending he raped his wife. Within minutes, he was freed. RIT Foundation captured the whole process – from him interviewing lawyers, victims, and women on the street, to him going into the police station with hidden cameras and the authorities saying that raping your wife is not a crime. The film was launched online to fierce reactions from both camps, with influencers uploading our videos on their channels to support us.