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新年目标
案例简介:年底后的几天,boost机构与LIMA expressa携手开展了道路预防运动,以提高公众对这些节日的认识。 不幸的是,在圣诞节和新年这样的日子里,车辆事故的数量增加,导致全国各地的死亡,这家创意机构呼吁最常见的年终习俗: 新目标。通过视觉效果,他们试图传达一个坚实的信息,这意味着新年最重要的目标是健康回家,尊重道路安全措施。
新年目标
案例简介:A few days after the end of the year, the boost agency, hand in hand with LIMA EXPRESA, worked on a road prevention campaign in order to raise public awareness on these festive dates. Taking as a starting point the unfortunate fact that on dates like Christmas and New Years the number of vehicular incidents increases, leaving fatalities throughout the country, the creative agency appealed to the most common end-of-the-year custom: new goals. Through visuals, they sought to deliver a solid message, implying that the most important objective of this new year is to get home healthy, respecting road safety measures.
New year goals
案例简介:年底后的几天,boost机构与LIMA expressa携手开展了道路预防运动,以提高公众对这些节日的认识。 不幸的是,在圣诞节和新年这样的日子里,车辆事故的数量增加,导致全国各地的死亡,这家创意机构呼吁最常见的年终习俗: 新目标。通过视觉效果,他们试图传达一个坚实的信息,这意味着新年最重要的目标是健康回家,尊重道路安全措施。
New year goals
案例简介:A few days after the end of the year, the boost agency, hand in hand with LIMA EXPRESA, worked on a road prevention campaign in order to raise public awareness on these festive dates. Taking as a starting point the unfortunate fact that on dates like Christmas and New Years the number of vehicular incidents increases, leaving fatalities throughout the country, the creative agency appealed to the most common end-of-the-year custom: new goals. Through visuals, they sought to deliver a solid message, implying that the most important objective of this new year is to get home healthy, respecting road safety measures.
新年目标
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New year goals
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基本信息
- 广告战役: #Lima Expresa-平面-1243#
- 广告品牌: Lima Expresa
- 发布日期: 2021
- 行业领域: 生活服务
- 媒体类别: 海报/平面
- 广告语言: 英语
- 媒介平台: 网络
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