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萨特健康: barrettSF的一千件事
案例简介:
萨特健康: barrettSF的一千件事
案例简介:
Sutter Health: A Thousand Things by barrettSF
案例简介:
Sutter Health: A Thousand Things by barrettSF
案例简介:
萨特健康: barrettSF的一千件事
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Sutter Health: A Thousand Things by barrettSF
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Advertising agency BarrettSF has created a fall multimedia marketing campaign for Northern California healthcare provider Sutter Health, which reinforces its understanding of what people have been going through during the pandemic.The effort highlights different emotions faced by all, ranging from joy and adaptation to the more serious nature of mental health.This new work kicks off 19 September and supports Sutter’s brand platform expressed by the “It’s a thousand things, big and small” tagline, and will run through the end of October. Media includes broadcast TV, digital and terrestrial radio, out-of-home (OOH), paid social and digital video.CreditsClient: Sutter HealthVice President, Marketing: Jim MacksoodHead of Integrated Marketing: Alfred WangDirector of Brand Marketing: Sapna ParekhSenior Brand Manager: Theresa MassieAgency: barrettSFECD: Jamie BarrettCreative Director: Aryan AminzadehCreative Director: Brad KayalCopywriter: Christian ZerbelArt Director: Caylee RidingHead of Production: Conor DuignanBroadcast Producer: Marianne LawlorGroup Account Director: Robert WoodsAccount Supervisor: Lyndsey DorianAssistant Account Manager: Ali NimmoProduction Company: Haven MediaDirector: Cole WebleyProducer: Chris ChoEditorial: CabinEditor: Isaac ChenSenior Producer: Michelle DorschPost FX: Shape + LightCreative Director: Rob TrentExecutive Producer: Cara LehrAudio Mix & Sound Design: M SquaredSound Engineer: Mark PitchfordColor: NtropicColorist: Ayumi AshleyMusic: Mask - MophonicsElbow - New MathOOHPrint Producer:Britt Gardner
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