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大在
案例简介:Lidl GB 今天公布了其新的广告活动,其特色是对零售商众所周知的 “大质量,Lidl on price” 品牌承诺的新鲜、大胆的接受。在新的活动中,超市将把 “大 in” 的概念带到最前沿,证明 Lidl 是 “大 on” 质量,而在价格上总是 Lidl。凭借动态和现代的外观和感觉,新的执行非常强调所有店内类别的质量和范围, 显示 Lidl 是你主要家庭商店需要的所有日常必需品,以及那些加满商店和特殊治疗购买的必需品。该活动向消费者展示了在多个生活方式场合和时刻享受各种美味食物和无法生活的产品, 该公司承诺,从清洁产品和鲜花到烘焙和新鲜蔬菜,所有产品都 “大” 质量。
大在
案例简介:Lidl GB today unveiled its new advertising campaign which features a fresh, bold take on the retailer’s well known ‘Big on quality, Lidl on price’ brand promise. The new campaign will see the supermarket bring the concept of ‘Big on’ to the forefront, demonstrating that Lidl is ‘Big on’ quality, whilst always Lidl on price. With a dynamic and modern look and feel, the new execution puts a strong emphasis on both quality and range across all in-store categories, showing that Lidl is ‘Big on’ all the everyday essentials you need for the main household shop, as well as those top up shops and special treat purchases. The campaign shows consumers enjoying a whole host of delicious food and can’t-live-without products across multiple lifestyle occasions and moments, underpinned with the promise that the retailer is ‘Big on’ quality on everything from cleaning products and flowers to roasts and fresh vegetables.
Big On
案例简介:Lidl GB 今天公布了其新的广告活动,其特色是对零售商众所周知的 “大质量,Lidl on price” 品牌承诺的新鲜、大胆的接受。在新的活动中,超市将把 “大 in” 的概念带到最前沿,证明 Lidl 是 “大 on” 质量,而在价格上总是 Lidl。凭借动态和现代的外观和感觉,新的执行非常强调所有店内类别的质量和范围, 显示 Lidl 是你主要家庭商店需要的所有日常必需品,以及那些加满商店和特殊治疗购买的必需品。该活动向消费者展示了在多个生活方式场合和时刻享受各种美味食物和无法生活的产品, 该公司承诺,从清洁产品和鲜花到烘焙和新鲜蔬菜,所有产品都 “大” 质量。
Big On
案例简介:Lidl GB today unveiled its new advertising campaign which features a fresh, bold take on the retailer’s well known ‘Big on quality, Lidl on price’ brand promise. The new campaign will see the supermarket bring the concept of ‘Big on’ to the forefront, demonstrating that Lidl is ‘Big on’ quality, whilst always Lidl on price. With a dynamic and modern look and feel, the new execution puts a strong emphasis on both quality and range across all in-store categories, showing that Lidl is ‘Big on’ all the everyday essentials you need for the main household shop, as well as those top up shops and special treat purchases. The campaign shows consumers enjoying a whole host of delicious food and can’t-live-without products across multiple lifestyle occasions and moments, underpinned with the promise that the retailer is ‘Big on’ quality on everything from cleaning products and flowers to roasts and fresh vegetables.
大在
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Big On
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