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是巨魔
案例简介：Wieden + Kennedy通过It's Trolli将Trolli重新引入世界!活动，它将它作为一个品牌，由有时食人，总是在袋子里的怪异蠕虫经营。这则广告提高了巨魔的意识，并让它的崇拜者追随一些值得欢呼的东西。结果是一场运动，与其说是糖果广告，不如说是观众最喜欢的新卡通。
是巨魔
案例简介：Wieden + Kennedy reintroduced Trolli to the world through the It's Trolli! campaign, which presented it as a brand run by the sometimes cannibalistic, always weird worms in the bag. The ad increased Trolli's awareness and gave its cult following something to cheer for. The result was a campaign that felt more like the audience's new favourite cartoon than a candy ad.
It's Trolli
案例简介：Wieden + Kennedy通过It's Trolli将Trolli重新引入世界!活动，它将它作为一个品牌，由有时食人，总是在袋子里的怪异蠕虫经营。这则广告提高了巨魔的意识，并让它的崇拜者追随一些值得欢呼的东西。结果是一场运动，与其说是糖果广告，不如说是观众最喜欢的新卡通。
It's Trolli
案例简介：Wieden + Kennedy reintroduced Trolli to the world through the It's Trolli! campaign, which presented it as a brand run by the sometimes cannibalistic, always weird worms in the bag. The ad increased Trolli's awareness and gave its cult following something to cheer for. The result was a campaign that felt more like the audience's new favourite cartoon than a candy ad.
是巨魔
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It's Trolli
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